Google will hit 100% renewable energy milestone in 2017
It was back in 2007 when Google first announced their intention to pursue a 100% renewable energy program, and since then the firm has driven with steely-eyed determination towards its clean energy targets.
It’s especially gratifying to understand this when you consider Google’s global operations use as much electricity as the entire city of San Francisco. Some 2.6 GigaWatts of electrical demand are required by Google Inc. worldwide — all of it produced by wind and solar.
Google also has plenty of experimental renewable energy projects on the go, including a promising ocean wave energy programme that is light-years ahead of similar projects — and their version of this hopeful technology seems to be an economically viable method of collecting clean energy from the ocean — which it does without harming the local sea life. Which makes ocean wave energy much more valuable than tidal energy which mounts huge propellers on the seafloor.
The company continues to dramatically increase the level of energy efficiency in it’s office buildings and data centres concomitant with it’s decade-long drive towards 100% renewable energy.
Not only has it pioneered the way that corporations incorporate renewable energy into their operations, it has changed the entire utility industry model with novel Power Purchase Agreement (PPA) terms.
Alphabet (Google’s parent company) has helped millions of energy consumers to become aware of their personal carbon footprint and lower their energy bills by 18% on average via the Nest Thermostat which has saved more than (as of December 31, 2016) some 10 billion kWh combined — enough energy to power all of San Francisco for more than 21 months.
Google has recently created Earth Outreach, a realtime planetary dashboard to predict and analyze solutions for farmers, to help us understand geological events as they occur, to enhance political borders and study biological boundaries from space, and so much more. This amazing resource hasn’t begun to reach it’s full potential.
Like email a generation ago, which people thought of as a simple form of text communication to be used by academics and speechwriters — yet look at what has happened to email since the first message was sent via the ‘information superhighway’. Kinda takes you back in time, doesn’t it? Anyway, Earth Outreach will follow a similar growth curve to the explosive growth of email, and in a few years Google Moon Outreach and Google Mars Outreach will become the biggest thing in the world since, well, email.
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